The insurance industry is urging holidaymakers to keep their travel plans off social networking sites such as Facebook and Twitter to reduce the risk of burglary over Christmas. Insurance Council of Australia Executive Director and CEO Rob Whelan said protecting personal information is an essential part of reducing the risk of burglary and car theft [...]
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Tag Archives: Social media
ABS: Nearly three-quarters of Australian households have broadband
December 15, 2011
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ACCORDING to the Australian Bureau of Statistics (ABS), almost three quarters (73 per cent) of all Australian households now have broadband. Data released today by the ABS indicates 6.2 million households had broadband internet access in 2010-11, an increase of over one million households since 2008-09. The Australian Capital Territory continued to have the highest [...]
Read more Sydney the world’s 7th most social airport
December 14, 2011
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Facebook has ranked Sydney’s Kingsford-Smith airport seventh in a list of the 25 “most social” airports in the world. It is also the highest ranked airport outside the United States, which boasts eight airports in the top 10. To compile the list, Facebook analysed data gathered between August 2010 and November 2011 from Facebook Places [...]
Read more Experian: Consumers don’t trust social media
December 7, 2011
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Almost six out of ten consumers (59 per cent) have stopped engaging with four or more brands as a result of poorly targeted communications, according to research released by Experian. The report, titled ‘The future of multichannel marketing: marketer and consumer perspectives,’ shines a spotlight on disconnects that exist between marketers and consumers and highlights [...]
Read more Labor conference goes online
December 2, 2011
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The jury is out on how well they’re running the country, but no one can accuse the Australian Labor Party of not embracing social media. Australia’s governing party has put out a Social Media Guide to its 2011 national conference, which is being held in Sydney over the next three days. Those wanting to follow [...]
Read more FOCUS: Politics and social media
June 16, 2011
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Of all the facets of our society in which social media has had an effect, politics is perhaps the most important. However, the consensus seems to be that this is also the arena where social media is the least understood. Political debate in Australia is increasingly migrating online, while social media continues to become more [...]
Read more FOCUS: Why social media is everyone’s business
June 9, 2011
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There’s no argument that social media is becoming more and more engrained in our lives and culture. Now, a new research report released by the Australian Interactive Media Industry Association and Sensis has confirmed what we already know – Australians are hooked on social media. The AIMIA/Sensis report found that 62 per cent of Australian [...]
Read more Google’s “+1”: Search becomes social
June 3, 2011
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Google’s new ‘+1’ button for websites is set to revolutionise the way we search the web, according to one of Australia’s foremost authorities on social media. The ‘+1’ button began operating in March on Google search results pages and advertising. The roll out to make it available for websites means Google will be now be [...]
Read more Lessons from Tigers’ Twitter-gate
June 1, 2011
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We’ve become accustomed to Rugby League players and clubs making headlines for the wrong reasons. But it’s becoming clear that in the social media age, said players and clubs need not actually have done something wrong. Just ask the Wests Tigers, who earlier this week felt the wrath of social media’s sinister side when false [...]
Read more Social media wrap-up: Dannii Minogue’s love troubles aired over Twitter, and more
May 29, 2011
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Here’s a brief wrap of what’s been happening in social media in Australia this week. Advertising and digital agency George Patterson Y&R came under fire in the News Limited press for the online behaviour of staff members tasked with the Australian Defence Force’s social media review. “Senior staff at the advertising agency promote degrading images of women and [...]
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